Blog #9
In Chapter 6, the reading discusses the idea of logos embedded in almost everything we own. Today, after reading this section of the chapter, I sat in my desk and just did a 360 degreee turn and saw logos embedded in almost everything I had. The Hollister shirt I was wearing had the seagull on it, my printer had the “hp” for hewlett-packard on it, my flat screen television had the “Sharp” bore the name sharp, and my roomates playstation had the logo on it. We have all developed a knowledge of recognizing these logos when we see them, and thus have developed an identity. Advertising truly gets into the mind of the consumer.


